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Coconut Smuggler

Client Brittany Jones contacted Branding Bungalow seeking brand design and brand strategy for a product-based hair and skincare company catering to adventurers on and around the water. These eco-friendly products are not only made with natural ingredients, but also have an unforgettable branded beachy scent

For Coconut Smuggler's brand identity we chose a retro 70s aesthetic that embraces the playful serif fonts and colors of that time.
 
Brand collateral was focused on product labels and branded merchandise to support it's three flagship products: Ashore, Feeling Nauti, and it's signature scent, Island Dweller.

Scope: Brand design and strategy, asset design, and website build.

Project Overview & Direction

  • Business Cards
  • Letterhead
  • Stickers 
  • Gift bags
  • Merchandise including hats, shirts, handbags, socks, swimwear, koozies, key chains, sweatshirts, and clothing tags.
  • Product labels
  • Magazine Ads
  • Website
  • Brand Guidelines with logo suite, color palette, font curation, and brand strategy. 

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Coconut Smuggler Brand Deliverables

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